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Why make it complicated when it can be straightforward?

Box after box. Eugen Obermann carries his belongings into his new home. (photo)

Box after box. Eugen Obermann carries his belongings into his new home.

Looking for a new home is an emotional and laborious matter – and one that raises a key question: How do you go about finding the home of your dreams? Vonovia now lets and manages so many apartments that it is always worth clicking on the website or giving the customer service team a call. Vonovia was able to improve the vacancy rate to 2.4 % last year – not least thanks to efficient processes – and thereby welcomed many people to their new home with Vonovia.

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  • Call/click on Vonovia

People are relocating frequently

When Vasilisa Obermann and her husband Eugen found out that they were expecting, it soon became clear that their current apartment was too small. Having to find a new home in Berlin’s tight real estate market while pregnant seems like a bit of an ordeal. Not in this case: it only took one call to their landlord, Vonovia, for the couple to find out about apartments that were set to become available in the direct vicinity.

But a new addition to the family isn’t the only reason why people end up looking for a new home: Reasons also include people who are moving out of their parents’ house for the first time, people who are changing job or people whose needs have changed as a result of old age. And sometimes, people just want a home that offers greater comfort and convenience for the same money. On average, Germans move between three and four times in their lifetime.

The most recent figures actually suggest that this figure is even higher, pointing to the fact that our society is becoming increasingly mobile. This holds true, in particular, for the younger generation, who see moving from Munich to Kiel for a new job as a normal part of life. German employees change jobs up to five times on average during their lifetime, with younger people likely to change jobs more often than the older generation (source: statista).

This means that every year, between nine and ten million people – that is three times the population of Berlin – are looking for a new home in Germany. While a new environment certainly holds a certain charm, moving is, first and foremost, a stressful time: packing boxes, renovating and making trips to the authorities to deregister old addresses and register new ones are all things that cost energy and money. The Bochum-based company, however, is making relocation easy for its customers. The size of Vonovia’s portfolio isn’t the only advantage that the company has (the portfolio it manages comprises 333,381 units, all of which have been digitally recorded). Perfectly coordinated, standardized processes also make a key contribution. The Obermann family certainly reaped the benefits when they decided to look for a new home.

»It is often possible to find a new tenant for an apartment within a matter of a few days.« Wina Labudda, Head of Business Process Management, Vonovia

A new home at a few clicks of the mouse

The efficient rental process starts when tenants submit written notice of termination. As soon as the customer service team has received the letter, an employee checks the data and confirms the termination at the click of a mouse in the central database. This means that the apartment can be offered on the Vonovia website and real estate portals to be relet within a very short space of time.

After all, an apartment that might not be quite the right fit for one tenant’s situation anymore could well turn out to be perfect for another. Potential tenants who find an apartment they like can arrange a viewing online, around the clock, on Vonovia’s customer portal. They promptly receive confirmation of their viewing appointment by text message.

At the same time, the system informs the responsible Vonovia employee of the viewing request. The employee can see all of the key information on the apartment and the customer directly on his or her tablet. This allows apartment viewings to be organized in an efficient manner using intelligent, streamlined processes. Allowing prospective tenants to view the property during the termination period enables Vonovia to find new tenants very quickly, reducing vacancy periods. The new lease agreement can be drawn up quickly, too: once the tenant and the landlord have reached an agreement, the Vonovia employee records certain pieces of information, such as the contract start data and relevant data relating to the new tenant on his or her tablet during the viewing appointment, and can ask the new tenant to sign the reservation declaration form on the mobile device. The data is passed on to the customer service team, where an administrator checks the information and performs a credit check. The lease agreement is then sent out directly to the customer. The high degree of process standardization allows an apartment that has become available to be relet within a matter of only a few days.

A new home for a new stage of life. Eugen and Vasilisa Obermann furnish the baby‘s room. (photo)

A new home for a new stage of life. Eugen and Vasilisa Obermann furnish the baby’s room.

From Vonovia to Vonovia

Vonovia’s service concept allows customer to enjoy service advantages that other real estate companies could not offer their tenants either at all, or at similar conditions. These range from TV connections to DHL parcel boxes in the hallway, to bathroom modernization in response to tenant requests. This means that, for existing tenants, making Vonovia the first port of all in their search for a new home is an attractive option. Another advantage lies in the minimal administrative work involved, because tenants already have a digital tenant file that can “follow them” around Germany. This meant that the Obermann family’s relocation was more like a walk in the park. The process could hardly have been more straightforward.

Germany on the move


For these reasons




Source: Eon

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